Resume Articles
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How Does A Branded Resume Differ From A Regular Resume?
On an employer’s financial statements people are liabilities not assets.
That means you cost the employer money.
Somehow you have to show the employer how you can generate revenue or save on expenses to justify your cost.
How Does the Resume Fit into the process?
The resume has three purposes:...
BRANDING YOUR RESUME:
Step by Step Guide to Creating a Resume for a Specific Job
Outline for Creating a Branded Resume
1. Locate a Job Advertisement and List What They are Asking For.
2. Find and Highlight Keywords or Themes
3. Identify and Quantify Accomplishments
4. Organize Resume
Example...
COVER LETTER:
The Cover Letter serves two purposes:
1. A chance to really focus on an accomplishment(s) that the job would be interested in.
2. A writing sample
Although all of your accomplishment are highlighted on your resume this is a great opportunity to delve into the experiences that matter to the job advertisement.
If you are not a good writer, meaning your high school English papers had many errors, then find the best writer you know to edit your work.
Ultimately, the cover letter is an important writing sample that can make or break you for the job based on errors and writing style...
- What Employers Generally Prefer in an Employee
S.W.O.T. Analysis
Strengths
• Joy to work with.
• Happy and Optimistic
• Understand your roles in the organization
• Maximize the position you are in versus the position you ultimately want.
• Make your boss happy.
• Passionate and mission driven....
HR and THE HIRING MANAGER
What is going on in their head?
Employer’s Perspective on Hiring:
• Expensive
• Time-consuming
• Fear-based
• Selecting who will be the least liability not the best asset.
Expensive:
Many companies use slogans talking about how their employees are their best asset....
Testimonials
I have worked with Karen during two job transitions. I am a single mother of two, PTA volunteer, and I am busy creating a life for my children. When I worked with her the first time, I was going through my divorce and worked part time. I had no idea which steps to take next and definitely had no time to pursue a job search so I opted for a full career search. We worked together to identify and market my customer service skills as a part-time office manager into a promising help desk position. When that company downsized in 2005 I contacted Karen again. Within two months she had done her magic again....
- maximized mom
I worked with Karen during a job transition from years working as an industrial project manager. Karen convinced me of my value. When I contacted her I called myself a construction worker but she uncovered skills and accomplishments that I took for granted....
- off the road
I contacted Karen after I completed a Bachelor and Masters Degree in Technology following a ten year stint working in Corporate Management. I was seriously concerned with my job possibilities in a post 9/11 economy and I had no idea how to convert all of my technical knowledge into a resume that was going to get me a technical job....
- back on track and I finally got “IT”
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